Social + Sum was founded by someone who understands that growth is about more than simply finding more customers.

With a background in B2B sales, marketing and commercial development, she has built and grown businesses from the ground up, from launching Country Living's B2B membership at Hearst to developing Tony's Chocolonely's UK personalised wrapper business, which grew by more than 100% in its first year. The Second Pipeline brings that experience to acquisition: creating a considered, consistent approach to finding and developing the right opportunities for your business.

For interior designers, that distinction matters. Your work is built on trust, taste and attention to detail and your approach to growth should feel no different.

We take the time to understand what makes your practice distinctive, then build an acquisition approach that feels natural to your brand and the clients you want to attract.

Commercially thoughtful. Beautifully considered. Built around your business.